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Trainer and lecturer in International Customer Communication, specialising in International Customer Service for the hospitality sectors of the tourism industry, covering lodging (hotel administration), food service (restaurant dining), tour guiding (including cultural tourism), and gaming (casino guest management)


 
My name is Glen Clifford.  I guide students all the way from elementary hospitality English to advanced intercultural communication for personalised customer service.
 
I began basic training / teaching in 2006, after a successful career in commercial radio.  In many ways, I have come full circle, as my first paid job in radio was a part-time position as the technical director of a Japanese radio programme, aimed at Japanese tourists.  Now I train Chinese how to communicate with Western tourists in the hospitality sector.  This full circle has involved working in:

- Korea for almost six months (from June 2006),

- Taipei for 6.5 years (from November 2006), and

- Mainland China (from June 2013).

My initial time in Taipei, was mostly about private language academies - for both children and adults.  I then moved on to English communication consultancy for Swarovski, Ferrari, Nike and other global companies in Taipei.

My time in mainland China has been about colleges and universities, what I refer to as my 'academic training career'.

The 'mainland China' academic training career, beginning June 2013, has actually been quite successful...  Initially, I purposely tailored every move to gain as much experience as possible, in the shortest possible time.  At the same time, it was a wonderful three year (2013-2016) introduction to mainland China, involving diverse cultural exposure in three very different cities.

In Nanjing, I simultaneously worked for an Industrial Engineering Institute and an American University (the latter, I taught Radio/Media Production).  In Qingdao, I simultaneously worked for a Foreign Trade College and a Hotel Management College.  The following year, in Jinan, I simultaneously worked for a (General) Management University and a Transportation University.  The next semester, in Jinan, I taught part-time at a Political Science University. 

I am now working with the Shanghai Institute of Tourism, Shanghai being China's major global city, with a population of over 26 million.  But, to get this far, I have gone through many things: having to work with many incompetent and truly idiotic superiors, work permit victimization from corrupt officials in Shandong province, and huge personal betrayals...

Between August 2016 and March 2018, during terrible visa changes, I worked three temporary semester training / teaching positions, at a time when I had to use three different types of visas to stay in China!  But at the same time, this was a precious period of experience and discovery.  I worked as a:

- trainer at Jinan International Airport,

- in Macau, I taught many people who worked at large international hotels, and

- in Shaoxing, I taught hotel management students at a hospitality institute.

The experience from these positions confirmed my desire to keep working in the tourism industry, thus Shanghai later offered my ideal training / teaching position.

For a more detailed profile / biography follow THIS link.